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Pet Food News / Pet Food Market Trends
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Photo by Monkle, Bigstock.com
on June 12, 2018

Barkstrong acquires Pioneer Naturals dog food

California, USA-based Barkstrong completed its acquisition of Pioneer Naturals dog food, also based in California, on June 12.

California, USA-based Barkstrong completed its acquisition of Pioneer Naturals dog food, also based in California, on June 12 and through a distribution partnership with several key regional pet specialty distributors is widening the reach of their value-priced, natural pet food.

On May 29, California, USA-based Barkstrong announced its acquisition of Wild Calling! Pet Foods. On May 31, Great Life Pet Food announced its acquisition by Barkstong.

Information about Pioneer Naturals dog food

The Pioneer Naturals brand contains a kibble that is US-sourced and is cooked at the lowest possible "safe" temperature, according to a press release. The objective there is to effectively handle any raw material pathogens while striving to maintain the maximum amount of nutrients biologically available after the cooking process.

Their potato-free formulas boast a combination of probiotics, fruits, vegetables, and flax and fish-based oils such as salmon (to provide for better Omega-3 absorption rates than non-animal based oils), while keeping its palatability high.

Pioneer Naturals will be available for purchase online starting in early July 2018, with distribution through pet specialty following shortly in Washington, Oregon, Southern California, Illinois, USA and Western Canada.

Their current product line includes Grain Free Chicken, Grain Free Whitefish, and Regular Buffalo (all available in 25-pound bags).

Wild Calling! Pet Foods acquired after bankruptcy

On May 29, California, USA-based Barkstrong announced the completion of its acquisition of Colorado-based Wild Calling! Pet Foods, which had filed for bankruptcy protection in October 2017.

Through a distribution partnership with several key regional pet specialty distributors, Wild Calling will re-release its pet food nationally.

Wild Calling is available through pet specialty retailers, the acquisition provides distribution in Washington, Oregon, Southern California, Illinois and Western Canada. Wild Calling is also available for purchase online.

Wild Calling! Pet Foods was initially founded in 2012 by the Petersen family as Natural Pet Marketplace. 

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