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Pet Food News / Pet Food Market Trends / Cat and dog food infographics
on January 17, 2019

Infographic: Blue Buffalo mass market share growth FY19

During the past five quarters, Blue Buffalo’s dollar share percentage has grown in the food, drug and mass market (FDM) retail channel.

During the past five quarters, Blue Buffalo’s dollar share percentage has grown in the food, drug and mass market (FDM) retail channel (see infographic below), according to figures released by the company. In the second quarter of fiscal year 2018, Blue Buffalo held a 2.8 percent share, which has…

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