Petfood Forum 2019 is a global event, drawing pet food industry members from all over the world. Over three days, attendees can attend interactive workshops, walk the trade show floor, sit in on education sessions, and participate in several formal and informal networking opportunities. For a first-time attendee, it can be overwhelming to decide just how to get the most out of such a multifaceted experience.
Have you registered yet? If not, there are multiple options to ensure you get to experience everything you’re aiming for. Whether you want full access or are just visiting for a day to check things out, Petfood Forum has the right registration for you. (And, with Early Bird registration through March 1, at the right price!) Among the options:
Once you’ve registered, you’ll need to turn your attention to logistics. The Forum website has an entire section devoted to ensuring you can quickly and easily make hotel accommodations (with links to take advantage of our special conference room rates), plan for transportation once you’re on the ground in Kansas City, and find the best area parking.
Petfood Forum is an immersive mix of networking and education, the trade show experience and the latest industry trends. If you want to do it all, it will take some planning to ensure you don’t miss out. For pre-planning purposes, the full agenda and speakers list can be found on the events website, with a day-by-day breakout of sessions and a separate tab for the Petfood Innovation Workshop schedule.
You’ll want to take particular note of keynotes and general sessions — they tend to be quite popular and if you want a good seat, it’s best to show up a few minutes early! This year, Dr. Katy Nelson, host and executive producer of “The Pet Show with Dr. Katy” and associate veterinarian at the Belle Haven Animal Medical Centre in Alexandria, Virginia, USA, will kick off the conference portion of Petfood Forum on April 30 with a talk covering the latest research on the human-animal bond and its benefits. The general sessions on both April 30 and May 1 will focus on industry growth drivers and consumer trends and are not to be missed.
The concurrent session tracks for 2019 are Nutrition, Ingredients, Market & Packaging and Processing & Safety. If your interest is strongly in one of these categories, you can settle in the appropriate room and spend the day learning about the latest information and research on your chosen topic. But make sure you take a look at the sessions happening on each track, just in case — the timing of the sessions ensures that you can jump tracks as much as you’d like, sitting in on a nutrition session and then switching rooms to a processing talk if it catches your eye.
The panel discussions are equally rich in content, with topics focusing on science vs. marketing, an update on the canine DCM investigation, the future of pet food and the new world of selling pet food.
Prior to the show, Petfood Forum will release a downloadable mobile App that includes the full show schedule, along with the option to create a customizable personal schedule to ensure you don’t miss anything.
Lindsay Beaton is the editor of Petfood Industry magazine and the author of "Trending: Pet Food," a weekly pet food industry blog. Email her at email@example.com.
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