Pet Food Market Trends
on April 12, 2019

Red versus blue in the pet product industry

Taking a look at demographic pet food purchasing behaviors in the rural and urban landscapes

All the political attention to “red state” versus “blue state” raises the question of how this division plays out in the pet market. These cultural designations are of course drawing the wrong geographical boundaries, a practice long associated with politics. Rural versus urban is a more meaningful classification — which…

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