Mars, Incorporated announced May 6 that Tracey Massey has been promoted to the role of Global President, Mars Pet Nutrition, a division of Mars Petcare, effective June 3.

Massey, previously Mars Wrigley North America Regional President, has been with Mars for over 20 years. She has held a variety of roles across Mars, both in the U.S. and in Europe, including roles in manufacturing and as the Global Chief Financial Officer for Mars Chocolate. In her role as Mars Wrigley Regional President, she successfully led the integration of the Mars Wrigley business across the Americas.  Earlier in her career, Tracey was part of Mars Petcare and is now returning to the Pet Nutrition division, known for pet food brands such as PEDIGREE, WHISKAS, NUTRO, GREENIES, SHEBA, CESAR and IAMS.

“It has been a true privilege to lead Mars Wrigley North America for the last five years,” Massey said. “I am thrilled however to be coming back to Petcare, and to join our amazingly passionate Associates to bring our brands to pets and pet owners around the world.”

Anton Vincent will succeed Massey as the Regional President for Mars Wrigley North America region. With over 20 years of leadership experience within the U.S. food industry, Vincent brings a wealth of consumer expertise and perspective to Mars. 

Vincent will join Mars Wrigley on May 20 from Greencore Group plc, a leading global manufacturer of convenience foods. As the U.S. CEO, he led a diverse and growing food business serving some of the world's largest CPGs with 13 manufacturing plants across the U.S.

Prior to Greencore Group plc, Vincent spent much of his career with General Mills, holding various leadership roles including President of the Baking Division, President of the Frozen Frontier Division and President of the U.S. Snacks Division. He received an MBA in Marketing from Indiana University, Kelley School of Business and a BBA in Finance from Sam Houston State University. Vincent is a native of Jackson, Mississippi. 

“I am very excited to be joining the Mars business,” said Vincent. “I have long admired Mars’ deep history, global footprint and truly iconic brands, and I look forward to the opportunity to lead our talented teams to help bring more smiles to millions of consumers.”