The company said its food-safety program now has stricter quality checks for suppliers and extensive testing of inbound raw materials and finished products. It has also reportedly enhanced the ingredient quality.
In May, the company discovered that two premixes from one of its US-based suppliers contained excessive levels of potassium and zinc.
Nutro announced August 7 that all its cat food brands were available at petfood retailers.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.