High-tech feeding/watering systems up the ante for superpremium pet foods

New technologies have pet owners looking for compatible food formats.

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David Sprinkle
August 7, 2026
High Tech Water Systems
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Looking around at what’s new in the pet market, nothing illustrates the raising of the bar on pet health and wellness more than the current generation of high-tech pet products. Nielsen (NIQ) estimates presented at Global Pet Expo 2026 project the global pet technology sector to grow from US$19.1 billion in 2026 to US$52 billion by 2035, for a compound annual growth rate (CAGR) of 12%. The U.S. would account for approximately one-third of that market.

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