John A. Van Den Bosch adds Palz&Co. treats to portfolio

Michigan distributor will carry the California company's oven-baked treats in unique proteins plus slow-feeding accessories.

Palz&co Logo

John A. Van Den Bosch, based in Holland, Michigan, U.S., has added Palz&Co. to its distribution portfolio, expanding retailer access to the California company's natural single-ingredient treats, collagen chews and feeding accessories.

Palz&Co.'s product line includes oven-baked single-ingredient treats in proteins such as fish, rabbit, lamb, turkey, beef and pork. The company plans to launch additional proteins including octopus, squid and eel. The portfolio also includes horizontal feeding inserts and snuffle mats.

"At Palz&Co., we're committed to creating A Total Pet Experience through natural nutrition and smart solutions that support both pets and retailers," said Viral Surati, director of sales at Palz&Co. "Working with Van Den Bosch ensures our diverse product lineup reaches more stores and families, delivering health, innovation, and value across the region."

Abby Siebern, VP of sales and purchasing at John A. Van Den Bosch, said adding Palz&Co. to Van Den Bosch will help expand its single ingredient treat offerings. "These high-quality treats are great for pets with specific allergies and for owners that want to know the details of what is exactly in their pet's treats," noted Siebern. "Let's also not forget about their slow feeding accessories, from silicone mats and snuffle mats, to slow feeder inserts they have a something to fit every dog's needs."

Palz&Co. products are available to John A. Van Den Bosch customers through the distributor's website and October catalog.

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