Pet Food News: Page 71

Pet Food Marketing and Branding

Primal Pet Foods unveils new packaging to simplify product selection

The new packaging design can be found on the company's premium lineup of frozen raw and freeze-dried raw food, treats, hydrators and toppers for dogs and cats.

The new design aims to drive consistency across the company's portfolio with recognizable branding and bold visuals.

Courses on cooking for pets trending in South Korea

Pet owners are enrolling in educational courses on how to cook for their pets to guarantee that it's safe, tasty and healthy.

Two Dogs Kissing Kitchen Table Vegetables

Mars Petcare updates leadership team

Nef Greene becomes global president of Mars Veterinary Health; Katie Devine takes over as global president of Mars Science & Diagnostics.

Nefertiti Greene (left) and Katie Devine (right) assume leadership roles at Mars Petcare.

Market Trends and Reports

Purina grew at low single-digits in first 9-months of 2024

Premium brands Purina ProPlan, Purina ONE and Fancy Feast drove much of this growth with continued sales momentum.

Dall·e 2024 08 21 12 41 29 A Highly Detailed Bronze Statue Of A Barking Dog, Positioned Prominently On Wall Street The Dog Is Depicted Mid Bark, With Its Mouth Open And Head Sl

Study: Fungal protein boosts digestibility and gut health in dogs

A new study shows Enifer's PEKILO Pet mycoprotein boosts dog gut health by enhancing microbiome diversity and increasing short-chain fatty acid production.

A recent study shows Enifer’s PEKILO Pet mycoprotein boosts dog health by promoting beneficial probiotic bacteria and reducing cancer-linked bacteria.

Petfood Forum News

Petfood Forum 2025 Student Program announces call for papers

Undergraduate, graduate students invited to submit noncommercial abstracts for oral presentations and posters by December 31

Petfood Forum 2024 Student Program

Raw Cat and Dog Food

3 reasons pet owners stop feeding raw meat-based dog food

A study examined the experiences of dog owners who initially adopted raw meat-based diets and then discontinued their use.

Dall·e 2024 10 16 16 37 50 An Image Inspired By The Style Of Annibale Carracci, Depicting A Humanoid Dog Working Behind The Counter In A Rustic Butcher Shop The Dog, Dressed In

Petfood Forum News

First for Forum cultivates the future of pet food

Returning in 2025, this Petfood Forum program offers first-time attendees free access.

Birjis Mukardamwala, Cally Toong and Emily Rice were selected to be First for Forum Ambassadors during Petfood Forum's event in 2024.

Pet Food Marketing and Branding

Get Joy, Dan Buettner unveil canine longevity docuseries

Blue Zones founder Buettner and Get Joy offer actionable steps, including a focus on nutrition, to extend dogs' lives.

Dan Buettner, human longevity expert and author of The Blue Zones, is partnering with Get Joy on a new canine-focused docuseries.

Mars partners to advance regenerative agriculture in North American pet food

Globally, Mars is working to scale climate-smart agriculture in its value chain, which will help to deliver more than 1 million acres of regenerative agriculture practices by 2030 across the globe.

Mars will work with agribusiness companies and solutions providers, including ADM, The Andersons, Inc., Riceland Foods, and Soil and Water Outcomes Fund.

Market Trends and Reports

Report: 7 top growth segments in pet food and treats

Research from OC&C Strategy Consultants noted protein and clean ingredient trends will drive the growth of single-ingredient product formats.

A report from OC&C said there is increasing popularity of single-ingredient pet food products, especially in treats.

Trending: Pet Food Podcast

EPISODE 72: What can pet food brands do to maintain customer loyalty in the e-commerce space?

In a discussion focused on the e-commerce space, Mike Abruscato with Brand's Best Friend sits down with host Lindsay Beaton to discuss the evolving nature of brand-consumer relationships in the pet food industry.

Sound Cloud Cover Art 800x800 Mike Abruscato

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