Amazon pet product sales in US
The US remained the largest market in total sales with US$430 million in sales for all pet products, up 28 percent over last year, growing at 58 percent. Pet food and feeding supplies made up the largest portion of total sales in the US, as pet food did in all countries.
The top selling pet food on Amazon was Taste of the Wild dry dog food – High Prairie Canine Formula. Amazon’s pet food sales growth increased by 65 percent in the US, making it the fastest growing category within pet products.
Amazon pet product sales in France, UK, Germany and Canada
Pet food was also the fastest growing pet products sub-category in France, with a 78 percent growth rate. Amazon’s total pet sector sales of EUR10 million in France represented a 31 percent change, growing at 51 percent.
UK pet product sector sales reached GBP40 million for Amazon, an increase of 30 percent year over year. Lintbells YuMove dog joint supplement for older dogs was the top selling item.
In Germany, Amazon’s pet product sales grew 200 percent to EUR35 million. At CAD5 million, Amazon’s sales in Canada’s pet product sector were the smallest, but did see growth of 149 percent, led by health care items.
Growth opportunities for Amazon pet sector sales
The author of the report on Amazon’s pet sector sales, Nathan Rigby, One Click Retail VP of sales and marketing, noted two growth opportunities in Amazon pet product sales.
One, organic pet food, earned US$2 million in sales with an increase of 180 percent in 2016. The other, health care, drove growth in all five countries, but was particularly powerful in UK and Canada.