Pet Food Marketing and Branding: Page 12

Pet Food Marketing and Branding
Designed for dogs, this farmers market raises pet food ingredient awareness
In partnership with pet experts and featuring actor and advocate Ian Somerhalder, Nutro's first-of-its-kind immersive experience offers dogs and pet parents an afternoon to see, smell and learn more about some of the ingredients in pet food.
Ian Somerhalder and his white shepherd, Sequoia.
Trending: Pet Food Podcast
EPISODE 69: How do you guide customers to choose your brand over a generic?
With private-label pet food products growing, host Lindsay Beaton and Trone’s Hunter Ellis and Robin Yontz together explore the rise of store brands, the economics of branding, and consumer loyalty in today’s pet food space.
Sound Cloud Cover Art 800x800 Ellis Yontz
Pet Food Marketing and Branding
Noochies! brand launches TikTok Shop
TikTok Shop is said to be one of the fastest growing ecommerce platforms, with an estimated 37% of users in the U.S. making a purchase through the platform in 2023.
TikTok Shop joins 18 online marketplaces including Amazon, Walmart and Kroger where U.S. consumers can purchase Noochies! products.
News Hound
Keep watching the SKUs! Social media amplifies pet food rumors
Social media attention may play a role in propagating rumors and lending them credence.
Dall·e 2024 08 29 09 23 09 A Campy 1950s Comic Book Style Image Featuring A Humanoid Cat Dressed As A Federal Secret Agent, Complete With A Trench Coat, Fedora, And Dark Sunglas
Trending: Pet Food Podcast
EPISODE 68: What is the importance of conducting market research?
Kristy Boulos, COO of Matrix Partners, stresses the importance of market research in branding pet products to understand consumer needs and stand out from competitors on this episode of Trending: Pet Food.
Episode 68 Sound Cloud Cover Art 800x800 Kristy Boulos
Adventures in Pet Food
How to market your pet food brand in inflationary times
Higher prices still plague pet food and other consumer categories, yet certain strategies can lead to more effective marketing. Hint: Focus on value and data.
Zinkevych I Stock com Pet Food Shopping In Store
Insect-based Cat and Dog Food
Innovafeed launches cobranding partnership with Jiminy's, Arch
Innovafeed has partnered with U.S. pet food companies Jiminy’s and Arch to launch its "Powered by Hilucia" cobranding on new insect-based dog foods, aiming to raise awareness about the environmental and nutritional benefits of its sustainable ingredients.
The 'Powered by Hilucia' cobranding effort is designed to raise awareness about the benefits of Innovafeed’s model, including the lower environmental impact compared to traditional protein and oil sources.
Pet Food Marketing and Branding
VetriScience reveals rebrand, launches new supplement at SuperZoo
New product, HMB Healthy Muscle & Strength granules, is designed to maintain and improve muscle mass around joints.
Research and an extensive survey gave VetriScience a deep understanding of consumer preferences, shopping habits and trust in information sources, which helped drive the rebrand direction.
Pet Food Marketing and Branding
Nulo's Paris Olympics campaign goes for gold
Company's athlete ambassadors have secured nine gold and five silver medals.
Nulo Fuel Incredible athlete and gymnastics legend Simone Biles, brings home the gold in Paris to become the most decorated gymnast in Olympic history. Biles credits her deep relationship with Frenchies Lilo and Rambo as a factor in her successful preparation for the games.
Pet Food Marketing and Branding
Jaguar conservation helped by Brazilian pet food company
The jaguar statues that now inhabit the streets of Rio and Paris may help their flesh-and-blood counterparts to hold onto their territory and return to habitats lost.
Dall·e 2024 07 25 16 34 10 An Aged Color Pencil Sketch From An Explorer's Notebook Depicting A Dog Meeting A Jaguar In The Amazon Jungle The Sketch Should Show A Lush Jungle Ba
News Hound
Humanization vs. anthropomorphizing of pet food
Distinguishing between humanization and anthropomorphism has implications for pet food formulation and marketing.
Dall·e 2024 05 21 13 39 17 A Color Pencil Drawing From An Old Textbook Depicting The 'march Of Progress' But With Anthropomorphic Cats Evolving From Pet Cats The Image Should H
Research Notes
Cat owners a good target for insect-based pet foods
Certain factors may influence which pet owners are willing to give insects a chance as dog and cat food ingredients.
Dall·e 2024 07 24 11 58 25 A Realistic Cgi Close Up Of A Cat Eating A Cricket In A Farmhouse The Scene Shows A Detailed And Lifelike Cat With Soft Fur And Expressive Eyes, Inte
Previous Page
Page 12 of 27
Next Page