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Pet Food Marketing and Branding: Page 8
Pet Obesity
PremieRpet funds first DEXA scanner for pets in Latin America
The R$1 million investment supports obesity and chronic disease research at University of São Paulo’s new veterinary care center.
Trending: Pet Food Podcast
EPISODE 86: Why does the human-animal bond matter to the pet industry?
On this Trending: Pet Food podcast, Dr. Tammie King discusses how the PAWS program explores the biological mechanisms behind human-animal bonds and their impact on mental health and wellbeing.
Pet Food News
Purina Cares Day supports tornado relief, pet welfare needs across US
Nestle Purina PetCare
The 24th Purina Cares Day mobilized thousands of employees across 34 U.S. cities to support people, pets and communities in need — including tornado-hit St. Louis, Missouri.
Pet Food News
Birdie & Louie donates 2 million cans of cat food to US shelters
Alabama, U.S.-based company is distributing 400,000 pounds of surplus tuna-based meals to over 100 shelters and rescues in partnership with Best Friends Animal Society.
Pet Food News
United Petfood sets Guinness World Record for largest dog biscuit
The international pet food manufacturer created a 515.6-kilogram dog biscuit, later donated in portions to shelters and employees’ pets.
Pet Food Marketing and Branding
Omni doubles sales, adds 20,000 customers after TV appearance
The UK allergy-focused pet food brand nears £10M (US$12.5M) in annual revenue just three months after receiving investment on BBC One's
Dragon's Den
.
Pet Food Marketing and Branding
Royal Canin sponsors new pet care platform, collab with Martha Stewart
Royal Canin USA Inc.
Partnership supports science-based guidance on pet nutrition, training and health for dog and cat owners.
Pet Food Marketing and Branding
Post Consumer Brands delivers 91,000 meals to people, pets in need
During National Volunteer Month, employees packed tens of thousands of meals and pet food packs to support families and pets facing food insecurity.
Pet Food Marketing and Branding
Purina partners with Men in Blazers to connect soccer fans and pet lovers
Pet food company teams up with the soccer media network to launch content, fan campaigns, and a pet-friendly live event in St. Louis, Missouri, U.S.
Pet Food Marketing and Branding
How pet food brands can win in the crowded e-commerce market
To succeed in a crowded and fast-changing digital landscape, pet food brands must tailor strategies to each marketplace while maintaining strong brand identity and operations.
Pet Food Marketing and Branding
Nutrish updates branding to meet evolving pet owner priorities
Refreshed identity emphasizes clear communication, real ingredients and continued support for shelter pets.
Market Trends and Reports
Survey: Pets play life-saving role for many Americans
More than half of U.S. pet owners say their dogs or cats have saved their lives, and nearly as many would give up years of their own life to extend their pet's, according to a new survey from Nulo.
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