Pet Food Market Trends

Find the latest dog, cat and companion animal food market trends and news, including statistics on the global pet care market, from the editors of Petfood Industry magazine. Learn how current and future food trends influence pet food and pet treat formulations and sales, how pet owners impact the pet food industry, and growing pet food niches. The data included has been collected from various industry reports, expert industry analysis, presentations from the annual Petfood Forum conference and tradeshow and WATT Global Media’s exclusive Top Pet Food Companies database. Register for free to access premium content.

ARTICLES

Whitebridge Pet Brands acquires Cardinal Pet Care

Whitebridge Pet Brands is headquartered in St. Louis, Missouri. Cardinal Pet Care’s office is in Azusa, California.
Whitebridge Pet Brands, a maker of natural and minimally processed pet foods, treats and complements, completed the acquisition of Cardinal Laboratories, Inc.
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Conversion metrics measure pet food e-commerce success

Data analysis allows pet food companies to develop tools and insights to help that company understand how to grow sales.
Analytic tools give pet food digital marketers greater ability to measure the number of sales generated from visits to a website or promotional campaigns.
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Mars launches Iams premium pet food brand in India

Keeping pace with India’s pet food market growth, Mars aims to launch the brand in the top 30 cities by end of 2020.
India’s pet food market is growing by double digits each year, and Mars is keeping pace by launching its Iams premium pet nutrition brand in 30 cities.
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Japan pet industry prepares for new regulations

One new ordinance will limit sales of pets online; meanwhile, pet food sales saw modest growth.
New government regulations for the Japanese pet industry include one limiting sales of pets online, but that doesn’t seem to affect pet food sales growth.
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Taiwan: leading pet food market for US exports

Pet ownership and commercial pet food are rising in Taiwan, making it a key market for pet food exports, says Export.gov.
Pet ownership and feeding of commercial pet food are rising in Taiwan, making it a top market for U.S. pet food exports and investments, says Export.gov.
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DOCUMENTS AND FILES

Making Private Label Superpremium Petfoods Competitive in a Crowded Market

Want to know how to formulate, manufacture, package and market a superpremium petfood product? Then check out Serge Boutet's PowerPoint presentation.

Making Private Label Superpremium Petfoods Competitive in a Crowded Market

Want to know how to formulate, manufacture, package and market a superpremium petfood product? Then check out Serge Boutet's PowerPoint presentation.

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