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Pet Food Market Trends

Find the latest dog, cat and companion animal food market trends and news from the editors of Petfood Industry magazine. Learn how current and future food trends influence pet food and pet treat formulations and sales, how pet owners impact the pet food industry, and growing pet food niches.

ARTICLES

Amazon, Chewy private label pet foods threaten profits

The ability of online retailers to undercut premium pet foods with their own brands threatens the profitability of pet food premiumization.
Private label pet foods from Amazon and Chewy threaten established brands by leveraging their online sales platform to boost visibility.
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Top 10 employers in the global pet food industry

The top two pet food companies in annual revenues, Mars Petcare and Nestle Purina PetCare, account for nearly 50,000 jobs.
Learn more about top employers of pet food professionals, along with trends in annual revenues and other information, with Petfood Industry Top Companies Historical Data.
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New product opportunities posed for pet treats, toppers

Human food and snack trends offer ideas for pet food brands to consider for developing new pet treats and toppers.
Pet treats, toppers and mixers are growing fast. Pet food brands can look to human snack trends to develop new products in these popular categories.
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New challenges for pet food sales growth

Channel migration and a stagnation of new pet ownership numbers are changing the landscape of pet food dollars.
Purchasing channel migration and a slow in the growth of new pet ownership are changing the landscape of where pet food dollars come from.
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Pet food brands conquer competitors in search engines

By bidding against competitors’ branded terms, pet food companies using conquesting aim to encourage customers to switch brands.
Gartner analysts observed that 38 percent of the 58 pet food brands in their index attempted to bid against competitors’ branded terms.
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DOCUMENTS AND FILES

Making Private Label Superpremium Petfoods Competitive in a Crowded Market

Want to know how to formulate, manufacture, package and market a superpremium petfood product? Then check out Serge Boutet's PowerPoint presentation.

Making Private Label Superpremium Petfoods Competitive in a Crowded Market

Want to know how to formulate, manufacture, package and market a superpremium petfood product? Then check out Serge Boutet's PowerPoint presentation.

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