Marco Giannini's Los Angeles-based Dogswell LLC is poised to hit sales of US$20 million this year, which is more than double its sales from 2007, according to a story from Reuters .
Amid the struggling US economy, the American Pet Products Association says the US pet industry grew to about US$43.2 billion in 2008, up from US$34.4 billion in 2004, with sales for 2009 expected to hit US$45.4 billion.
The key to success in the industry? Giannini says for his company, quality control, knowing the supply chain, product testing and good customer service all factor in.
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By Lindsay Beaton
Packaging continues to be a primary way for pet food companies to speak to their customers.
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Pet treat trends are largely following pet food trends as pet parents look to bond with their animals.