Beginning in early July, Green Dog will begin its promotional efforts in New Jersey, Delaware, eastern Pennsylvania and northern Maryland, USA.
“Too often, pet food manufacturers see their responsibilities ending with product placement in a retail outlet when, in fact, that is just the beginning. The truth of the matter is that the success of a product depends on three separate entities - the manufacturer, the retailer, and the consumer - and all in equal measure," said Mark Rogers, senior partner at Green Dog.
"The Wysong/Green Dog partnership addresses each by providing the retailers not only with the revolutionary Wysong product lines which give them differentiation from 'big box' but, also, the local marketing and promotion necessary to address their specific needs and provide them with that much needed new customer," Rogers said.
By Tim Wall
Addressing individual animals’ microbiomes may help pet food, treat and supplement makers customize pet food to meet the specific needs of each animal.
By Tim Wall
When scientists reviewed what research there is on insect-based ingredients in dog and cat foods, they found only two studies have evaluated how insect-based dog foods affect the nutritional status and health of dogs and none on cats.