Current value sales of other petfood in Switzerland are expected to grow by 1 percent in 2012, reaching CHF70 million (US$75.2 million), according to Euromonitor International’s new report.
The report, Other Pet Food in Switzerland , expects the other petfood category will account for 13 percent of overall petfood sales in 2012 as the number of households that own fish, small mammals and reptiles grows. In contrast, the number of bird-owning households is falling, negatively impacting overall sales of other petfood.
Additionally, the report offers data on the market for other petfood in Switzerland, including retail sales data from 2007-11 and market forecasts to 2016. The complete report can be purchased online .
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.