Primal Pet Foods is offering a downloadable coupon for its Canine or Feline Freeze-Dried Formula that allows consumers to also support organizations that care for pets.

CommonKindness.com is an online coupon website that donates 20 percent of its coupon redemption revenues to nonprofit organizations chosen by shoppers. Primal Pet Foods customers can designate a national organization, such as ASPCA or PAWS, or a local animal shelter as the recipient of the funds their coupon purchases generate.