More than 100 petfood professionals from China and other countries networked and learned from industry experts during Petfood Forum China 2013, held August 23 in Shanghai. It was the second edition of this exclusive conference for the Chinese petfood industry, held in conjunction with Pet Fair Asia.
Speakers such as Clarissa Nicklaus, senior research analyst with Euromonitor International, addressed the rapidly growing Chinese pet market, which comprises 290 million pets and is projected to reach over US$1 billion in sales in 2013, Nicklaus said. She reported that many of the pets owned in China fall into the "other" category (species other than cats and dogs); only 7% of Chinese households own dogs and only 2% own cats. In addition, less than 10% of those cats and dogs eat prepared petfood, so the potential for Chinese petfood sales to continue to grow is significant. Dog food sales have grown more than 10% a year since 2008, Nicklaus said, while cat food sales have increased more than 8% annually.
Other Petfood Forum China speakers presented research on pet nutrition, palatability and ingredients, along with ways to determine how pet owners make purchasing decisions, save energy and money on petfood drying and establish a microbiological control system in a petfood plant.
During the conference, attendees, who came from petfood manufacturers in Thailand, Korea and other countries in addition to China, were able to network with one another as well as sponsors including Extru-Tech Inc., K-Tron, Mac Process, Thiele Technologies and Wenger.
The third annual Petfood Forum China is scheduled for August 22, 2014, again at the Shanghai World Expo Exhibition and Convention Center in Shanghai during Pet Fair Asia.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
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