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Pet Food Market Trends
on June 11, 2018

How shifting pet ownership economics impact pet food

While pet ownership is up across the board compared to a decade ago, wrinkles in the economic demographics of dog and cat ownership draw a more complex picture.

Harriet Ritvo’s “The Animal Estate: The English and Other Creatures in the Victorian Age” (Harvard, 1989) ushered in academic analysis of pet ownership attitudes in relation to class structure. The more things change, the more things stay the same, you could say of the pet market — but the devil…

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