More than 3,000 new products were presented by 779 exhibitors at the recent Global Pet Expo in Orlando, Florida, USA.
Among the new products, "We're seeing more and more of the same trends in pet health, wellness and fun that we see in our own lifestyles," said Don Tomala, managing partner of Matrix Partners , an advertising and PR firm specializing in pet products. "These days, we are constantly looking for newer and better ways to stay healthy, fit and happy. These trends are just as important for pet parents and the products they buy for them."
By Lindsay Beaton
Pet food safety is top-of-mind all along the production line, and everything from the ingredients to the equipment must offer solutions.
By Debbie Phillips-Donaldson
Many hours, efforts, dollars and brainpower go into pet food companies’ and regulatory bodies’ efforts to ensure that products on the market are safe and healthy for pets.