The United States Department of Agriculture's National Organic Program recently released a recommendation that petfood should not be called organic if it contains vitamins and minerals that are not organic, even if all other ingredients are organic, according to an article .
Samuel Jones, a representative from the NOP, said the issue
is on the agenda for the National Organic Standards Board's
April 26-29 meeting.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.