The American Pet Products Association released its annual review of spending data and reports, which shows that overall spending in the pet industry grew by 5.4% from 2008 to 2009 and is projected to increase by 4.9% in 2010 to US$45.4 billion.
The petfood sector was up by 3.6%, going from US$16.8 billion in 2008 to US$17.4 billion in 2009.
The continued growth for petfood is credited to pet humanization that can be seen in petfood trends following human food and diet trends.
By Lindsay Beaton
As work continues on creating a new nutrition label that focuses on simplifying information for consumers, challenges remain.
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