Eukanuba , which is celebrating its 40th anniversary this year, showed off its prebiotic line of petfoods at the 2009 Meet The Breeds Convention at the Jacob Javits Center in New York, USA.
"Prebiotics feed the good bugs in the intestine system," said Eukanuba's Jason Taylor.
Taylor said the food is good for both dogs and cats, and is not breed specific.
2 top trends for 2021 according to the pet food industry
New shelter data casts doubt on whether the pet population and pet ownership are truly growing.
Shelter pet adoption numbers down in 2020, but high rate
While the pandemic caused unprecedented suffering worldwide in 2020, the disruptions to dogs, cats and other pets adoption numbers may normalize in 2021.