Reading Bakery Systems (RBS), a manufacturer of bakery and snack production systems, has promoted Matt Risser to director of sales, Exact Mixing, following the retirement of Jim Warren.
In his new role, Risser will lead global sales for Exact Mixing continuous mixing systems, working with manufacturers to improve product consistency, increase production efficiency and expand automation. He succeeds Warren, who spent more than three decades in the baking industry and helped establish Exact Mixing in continuous mixing technology.
Risser has worked with customers across a range of applications during his 17 years with RBS. His background in mechanical engineering and project management supports his work helping manufacturers optimize production processes and implement continuous mixing technology.
"Matt has built strong relationships with customers through his technical knowledge, collaborative approach and commitment to helping manufacturers succeed," said Chip Czulada, CEO of RBS. "He understands both the technology and the challenges our customers face every day, making him well-positioned to continue growing the Exact Mixing business while building on the outstanding foundation Jim established."
Jim WarrenReading Bakery Systems
"It has been a privilege to work alongside Jim and learn from his decades of experience," Risser said. "I'm excited to build on that legacy by continuing to partner with our customers, helping them solve production challenges and bringing continuous mixing solutions to bakeries around the world."
Czulada added, "Jim has been instrumental in the growth and success of Exact Mixing for many years. We are grateful for his contributions to our customers, our company and the baking industry, and we wish him the very best in his retirement."
