Natural/Organic Pet Food

Market Report
Targeted premiumization strategies in pet foods
From fresh pet food to personalization, the various avenues in the premium pet food space continue to expand.
Fresh pet food growth is one of the ways the premium pet food market is expanding its reach as more pet owners look to optimize their animals’ eating habits.
Brand Insights
Simplify Pet Food Labeling: Strategies for Navigating Global Regulations
Esko
Learn how regulatory complexity is impacting the pet food industry and how brands will meet the challenge using the right digital tools
Simplify Pet Food Labeling: Strategies for Navigating Global Regulations
Pet Food Ingredients
Pet food acidulants market projected to reach $2.1B by 2032
Industry data shows rising pet ownership and health consciousness fueling 6.1% annual growth in acidulant additives used for pH control and shelf life extension.
The growth of the global pet food acidulants market is attributed to increasing global pet ownership rates and heightened awareness of pet health and nutrition among consumers.
Pet Food News
Petaluma launches dehydrated plant-based mixer for dogs
Petaluma
New formula can be used as a topper or complete meal while maintaining nutritional balance.
Petaluma's new plant-based dehydrated dog food offers a shelf-stable, just-add-water option for fresh, balanced nutrition.
Research Notes
Dehydrated natural dog food supported immune system, digestibility
Dehydrated pet foods help bridge the gap between the fresh pet food trend and the convenience of dry kibble. Dehydrated pet food may also offer health benefits.
Chat Gpt Image Jun 17, 2025, 09 01 38 Am
Pet Food Regulations
USDA moves to rescind Organic Pet Food Standards
Pet Sustainability Coalition warns rescission would reverse decades of progress and harm businesses developing organic products.
PSC notes the proposed rescission could 'reverse more than 15 years of stakeholder engagement, National Organic Standards Board recommendations and industry' development.
Pet Food Ingredients
Study: Microbial protein shows strong pet palatability
In taste tests, cats and small dogs preferred MicroHarvest’s MPX protein over control diets, demonstrating potential for microbial protein in pet food formulations.
According to MicroHarvest, more than twice as many cats (68%) picked MPX protein versus the control food (32%).
Trending: Pet Food Podcast
EPISODE 85: What roles do nutraceuticals play in pet food?
In this episode of Trending: Pet Food, NutriFusion CEO William Grand joins host Lindsay Beaton to break down synthetic vs. natural nutraceuticals and discuss their evolving role in pet nutrition.
William Grand Photo For Podcast
Nutrition
How venture technologies are shaping the future of pet food nutrition
As pet owners demand personalized nutrition, alternative proteins and sustainable packaging, pet food manufacturers are turning to startups to stay ahead in an evolving market.
Today's pet food consumers increasingly prefer organic ingredients that have undergone minimal processing.
Pet Food Insights
A greener future for pets
The popularity of plant-based pet foods continues to grow, even while customers also have questions.
Those in the plant-based pet food space must ensure that their formulations are nutritionally complete for pets and appealing to pet owners.
Pet Food Ingredients
The evolution of functional pet food ingredients
Consistent humanization of pets has led to a laser focus on health and wellness that means functional formulations are expected to do more than ever.
Functional pet food ingredient needs are on the rise, leading formulators and pet owners alike to ask for more.
Pet Food Company Profiles
Top Shelf Dog: Serving shelf-stable fresh dog food
This premium dog food company focuses on convenience while providing the top nutrition pet owners want for their animals.
Top Shelf Dog CEO and co-founder Chip Bergstrom, here with his Mini Bernedoodle Kali, wanted to provide dog owners with all the benefits of fresh food with the addition of shelf-stable convenience.
Dog and Cat Food Nutrition
Kibble less likely for small, purebred, older or working dogs
Although dry kibble was the most common dog food choice, the prevalence of other formats varied according to dog demographic group.
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