Pet Food Additives/Supplements: Page 7

East Asia
Report: China pet food market grows 9%; supplements up 20%
Moojing Market Intelligence data show China's online pet food market reaching CN¥41.38 billion, with supplements outpacing all other segments.
Brown tabby cat looking down with focused expression and white whiskers visible
Pet Supplements & Treats Digest
Wellness, proactive care reshaping pet supplement use
Pet parents and veterinarians are moving beyond reactive treatment, driving demand for species-specific, proactive supplementation across gut health, immunity and stress.
Woman holding a happy Corgi puppy outdoors in a sunny park setting with green grass and trees
Pet Supplements & Treats Digest
Pet supplement market poised for double-digit growth
Experts point to humanization trends, e-commerce dominance and emerging ingredients as key forces shaping the category heading into 2026 and beyond.
Gray tabby cat with yellow eyes eating a treat from a person's hand
Industry Voices
A welcome to Pet Supplements Pro
NASC President Bill Bookout reflects on 25 years of industry progress and introduces a new resource built for pet supplement and treat professionals.
Pet Food News
PetPax wins Purina Pet Care Innovation Prize at Global Pet Expo
Startup's oral thin-film supplement line beat out four other finalists in the live pitch competition.
Eight professionals wearing conference badges pose together at a branded event backdrop
Pet Food News
Boops Pets launches ashwagandha calming chews for dogs
A new NASC-audited canine supplement uses species-specific clinical data to support cortisol levels and stress relief.
Brown dog resting on beige bed with Boops pet product
Petfood Forum News
China dependence puts pet food vitamin supply at risk
During Petfood Forum 2026, Lara Moody with IFEEDER will report on a new assessment that reveals the extent of U.S. reliance on Chinese-sourced vitamins and amino acids — and what a disruption could mean for pet food manufacturers.
Businessman pointing at global supply chain logistics icons including trucks, ships, planes, and containers around a world globe
Pet Food Additives/Supplements
Report: Pet supplement sales near $3B as growth moderates
The latest Packaged Facts report highlighted several areas of opportunity, including proactive health supplements, cat-focused products and omnimarket strategies.
Pug dog holding a bone in its mouth while sitting on grass outdoors
Pet Food News
SOMA LABS acquisition expands Icelandirect's pet supplement capabilities
The deal adds powder, tablet, capsule and chewable production to Icelandirect's existing lipid and softgel manufacturing.
Wooden blocks spelling M&A on financial documents and notebook, representing mergers and acquisitions
Pet Food News
CompanAIn launches wellness marketplace for pet health insights
The AI-powered pet platform debuts with Leap Years Cellular Health System for Dogs as its first brand partner.
iPhone home screen displaying various app icons including Spotify, Apple Music, and Camera on wooden surface
Pet Food Additives/Supplements
Bernie's Best targets digestive health with affordable supplements
The brand says its research-backed formulas prioritize effective dosing and fair pricing over premium positioning.
Bernie's Charming Chompers daily dental chews for dogs with illustrated Bernese Mountain Dog character holding product package
Pet Food Additives/Supplements
Standard Process launches canine cognitive health supplement
Standard Process Veterinary Formulas introduces a powdered brain health supplement for aging dogs, formulated with clinically researched botanicals and whole food ingredients.
Standard Process Canine Cognition Support supplement bottle with ginkgo, ginseng root, and leafy greens ingredients displayed around it
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