Nutrition: Page 6

Pet Food Marketing and Branding

NaturVet to be featured on CBS Lucky Dog: Reunions

NaturVet

The pet supplement manufacturer will appear in branded segments across multiple episodes highlighting daily pet wellness products.

Brand Insights

Plasma: A Multi-Faceted Ingredient Supporting Health, Formula Functionality, and Nutrition in Pet Food

APC Inc

Discover how plasma protein supports pet health, boosts palatability, and improves pet food functionality and processing performance in modern formulations.

Pet Food News

RAWZ launches air-dried food for small dogs

RAWZ Natural Pet Food

The new line features 96% meat content and targets the specific nutritional requirements of small-breed canines.

Research Notes

Study: Farmer's Dog finds fresh dog food boosts hydration more than kibble

Company published research showing fresh diets increase total water intake in dogs compared to dry food.

Ingredient Issues

Sensitive, clean and limited ingredient diets

Pet owners are looking toward nutrition for answers to their pets’ wellness, but the language presented in pet food marketing can get in the way.

Research Notes

Study: Mushroom supplement improves cognitive function in senior dogs

A 12-week veterinary study found 81% of senior dogs showed cognitive improvement or stabilization when given a mushroom-based supplement.

Nutrition

10 takeaways: Working dog nutrition requires holistic, customized approach

Dr. Erin Perry discusses dietary diversity, gut health and the future of canine nutrition research in the latest Trending: Pet Food podcast.

Research Notes

Research finds canine metabolism responds better to fat than carbs

University of Helsinki study reveals distinct metabolic responses between kibble and raw meat-based diets in dogs.

Global Commerce

Renderers challenge Mexico's feed ingredient tax under USMCA

The North American Renderers Association filed comments ahead of the trade agreement review, arguing Mexico's 16% value-added tax violates fair trade provisions.

Pet Food Additives/Supplements

Native Microbial, Zesty Paws partner on canine probiotics

The collaboration will introduce products featuring novel microbial strains derived from healthy dogs' gut microbiomes.

Natural/Organic Pet Food

Bridging culture key to traditional Chinese medicine as novel functional pet food ingredients

By educating U.S. pet owners about items from traditional Chinese medicine, pet food producers may open a broad toolbox of novel functional ingredients.

Research Notes

In-home cat food feeding trial optimization: 1 day OK, many cats

Testing cats is as hard as herding them. Optimized in-home cat food feeding trials could improve palatability testing while matching real-world conditions.

Pet Food News

Report: Cargill to cut 80 jobs in Minnesota, more globally

The layoffs in Minnesota will be effective December 31, and employees will be offered severance pay and outplacement services.

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