Pet Food Labeling: Page 2

Nutrition

Pet food labeling — Who has the ear of the consumer?

Learn about the complications in pet food labeling and how marketing and regulatory may find themselves at odds when trying to communicate with consumers.

Pet Food Regulations

Truth, clarity needed in pet food labeling

Learn about the top challenges in pet food labeling, including the ever-present caution against taking marketing language too far into misinformation territory.

Pet Food Market

More litigation trends in the pet food and treat industries

Learn about the potential pitfalls and careful considerations needed in dealing with words like “sustainability” which has no concrete legal definition.

Pet Food Market

5 human food trends shaping the pet food market in 2023

Consumers are seeking value, affordable nutrition and full honesty from human food brands, which likely will affect demands of pet food brands, too.

Pet Food Market

Litigation trends in the pet food and treat industries

Learn about the current trends in pet food marketing and labeling litigation, as well as some pitfalls to avoid in your own claims so you never have to worry about it.

Pet Food Market

Top 2023 human food trends: Value is key for pet food, too

An annual top 10 list of human food trends addresses areas also affecting pet food, including consumers seeking value and affordable nutrition and health.

Pet Food News

Throw-away pet food bags make biogas energy in landfills

Most pet food packaging ends up in landfills, even the recyclable or return-to-store types. While recycling is familiar and popular, flexible materials used for recyclable pet food bags often are not collected by curbside pick-up.

Pet Food Market

Pet food processing, ingredient, claims research gaps seen

Few researchers have stopped to ask if academic and market research provides the specific insights that pet food industry executives feel they need.

Pet Food Packaging

Packaging updates look to lower costs, tell a story

Take a look at two pet food companies who have recently revamped their packaging to reduce costs and better tell their brand story.

Pet Food Labeling

Pet food sustainability: Consumers want proof of claims

A survey of pet owners in five countries shows they find environmentally friendly companies important, but many don’t believe pet food sustainability claims.

Pet Food Market

Ensuring your digital branding strategy succeeds

Learn about the need for a multifaceted branding strategy that incorporates digital media as well as physical.

Pet Food Market

What’s coming in 2022 from AAFCO’s Pet Food Committee?

Learn about the latest results of AAFCO’s 2022 mid-year meeting, including pet food labeling modernization and human-grade guidelines in pet food.

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