Poll: How is the pet food industry adapting artificial intelligence?

August 4, 2025

As artificial intelligence transforms everything it touches, we want to understand how pet food companies are embracing these technologies. Your insights will help us identify trends, challenges and opportunities in AI adoption across product development, formulation, production and marketing. Take our quick poll to share your experience and see how your approach compares with industry peers.

Pet Probiotics Image From Research Intelo

Report: Pet probiotics market to reach US$3B by 2033

Cat Being Fed Treat By Owner Stock Snap Pixabay

Report: Taste trumps health as top pet food driver

Pet Food Additives/Supplements

Report: Pet probiotics market to reach US$3B by 2033

Market expected to grow at 7.4% compound annual growth rate driven by increased focus on pet gut health.

Pet Probiotics Image From Research Intelo

Pet Food Marketing and Branding

Report: Taste trumps health as top pet food driver

According to new research from Brandon, pet parents prioritize flavor over health benefits and ingredient quality.

Cat Being Fed Treat By Owner Stock Snap Pixabay

Market Trends and Reports

US animal shelter intake drops 4% in first half of 2025

New data shows 2.8 million cats and dogs entered shelters nationwide through June, with adoption rates declining 1% year-over-year as facilities face ongoing staffing and veterinary shortages.

According to the latest report from Shelter Animals Count, nearly 1.9 million animals adopted in the first half of 2025 — down 1% from 2024.

Nordic pet care company reports strong H1 performance

Musti Group posts 14.3% sales growth, while Bene Meat Technologies calls for clearer EU cultivated meat regulation.

Musti Group has reported improved net sales for the first six months of this year owing to the acquisition of Pet City.

U.S. and Canada

45 US pet food companies' revenues in 2024

Although dogs have long been the main drivers of US pet food industry growth, that may be changing. Cats may now be the top dog.

Dall·e 2024 07 23 13 15 14 A Fireworks Display In The Shape Of A Cat, With Red, White, And Blue Colors The Scene Is Set Against A Night Sky, With The Cat Shape Formed By Vibran

Pet Food Market

Chilean pet food market reveals emotional purchasing drivers

A comprehensive 2025 study uncovers how pet-owner bonds, household routines and social influences are reshaping brand loyalty and purchasing decisions in Chile's evolving pet food landscape.

According to recent research, deep emotional bonds increasingly drive pet food purchasing decisions beyond traditional factors like price and nutrition in Chile.

52 European pet food companies' annual revenue 2024

Mergers and acquisitions were a prominent force in Europe last year, as was the slow but steady rise in pet ownership.

Chat Gpt Image Aug 8, 2025, 11 03 55 Am

Chart: Top 10 European pet food companies by 2024 revenue

With a growing pet population and robust business environment, European pet food companies may continue growing in 2025 despite tariffs, military conflicts and other macroeconomic challenges.

Dall·e 2024 07 31 14 20 39 A Detailed Map Of Europe Created Entirely Out Of Kibble Each Country Is Represented By Different Shapes And Sizes Of Kibble Pieces, Carefully Arrange

Freshpet net sales up 12.5% to US$264.7 million in Q2 2025

Net sales increased 15.0% to $527.9 million for the first six months of 2025 compared to $459.1 million in the prior year period.

Dall·e 2024 07 16 14 02 42 A Detailed Mosaic Created From Various Coins Forming The Image Of Dogs Eating From Silver Bowls The Mosaic Should Be Intricate, With Different Sizes

Pet Food Market

As cat ownership hits all-time high, are pet food companies adapting?

Despite growth in multi-cat households and "Cat Dad" demographics, 55% of pet food professionals report no marketing strategy changes to capture emerging opportunities.

Cat ownership reached 49 million households in 2024, driven largely by Gen Z and Millennial pet parents.

Kormotech partners with Bulgaria's largest online pet retailer

Also: Belgian pet food maker Versele-Laga opens new Hungarian production facility while European industry body calls for harmonized EU waste sorting labels.

Kormotech's pet food brands will now be available across Petmall's 17 brick-and-mortar stores and online platform as the Ukrainian producer expands its eight-year presence in Bulgaria's growing pet food market.

Top Pet Food Companies

Chart: Top 20 pet food companies 2024; Purina, Mars still dominate

Nestle Purina PetCare and Mars Petcare continue to have the largest annual revenues, as do U.S.-based companies overall.

Chat Gpt Image Jul 31, 2025, 10 32 26 Am

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