Pet Food Marketing and Branding: Page 10

Sustainable Dog and Cat Food
Pet owners want sustainability, but don’t want to pay for it
When asked about their sustainable behaviors, pet owners emphasized reducing household waste, reusing shopping bags and choosing recyclable packaging.
An Origami Dollar Bill In The Shape Of A Cat Playing With The Earth In Its Paws Like A Ball Of String
Pet Food Marketing and Branding
New pet foods, treats marketed as socially responsible
A panelist of pet food and product professionals agreed that social responsibility shouldn’t feel like a checkbox. Meaningfully giving back to the pet community requires solid partnerships, transparency, commitment over time and shared purpose.
Chat Gpt Image Apr 1, 2025, 12 15 39 Pm
Pet Food Marketing and Branding
Royal Canin launches Ultimate Breed Showdown to promote breed-specific nutrition
Pet owners can vote for their favorite dog breed while learning about tailored nutrition — and a chance to win a year’s supply of pet food.
Ultimate Breed Showdown Royal Canin
Pet Food Marketing and Branding
Purina names “Chief Snuggle Officers” to highlight pet nutrition
Puppy Chow and Kitten Chow select a CavaPoo puppy and American shorthair kitten for ambassador roles, emphasizing early-stage pet nutrition.
Eight-month-old Ika found his forever home after a chance encounter in a restaurant parking lot.
Trending: Pet Food Podcast
EPISODE 82: What economic factors should pet food businesses focus on?
Ernie Tedeschi with The Budget Lab at Yale Law looks for a silver lining for the pet food industry amidst the economic anxiety surrounding a possible economic downturn and the beginnings of a trade war.
Sound Cloud Cover Art 800x800 Ernie Tedeschi
Petfood Forum News
AI in pet food marketing: Strategies, challenges and future trends
Hana Bieliauskas will examine how artificial intelligence can enhance efficiency and personalization in pet food marketing during Petfood Forum 2025.
Petfood Forum speaker Hana Bieliauskas said pet food companies need to embrace AI strategically and creatively to stay competitive.
Pet Food Marketing and Branding
Purina facilitates therapeutic pet food with D2C sales from vet clinics
By addressing consumer and veterinary challenges through its Vet Direct model, Purina aims to drive continued growth in therapeutic pet foods.
Dall·e 2025 03 04 08 39 44 A Nostalgic Watercolor Painting Of A Veterinarian In A Cozy Clinic, Prescribing A Bag Of Pet Food To A Small, Curious Kitten The Veterinarian, Wearin
Trending: Pet Food Podcast
Episode 81: How can having a 'hero product' help a pet food company thrive?
Host Lindsay Beaton and Spot & Tango’s Russell Breuer dive into hero products and how they can help shape your pet food’s brand identity and values.
Sound Cloud Cover Art 800x800 Russell Breuer
Pet Food Marketing and Branding
Reveal introduces new look, expands cat nutrition portfolio
The new product line features premium wet cat food and lickable treats designed to meet evolving feline nutritional needs.
Reveal Pet Food is refreshing its packaging with a new logo across its full lineup.
Pet Food Marketing and Branding
Purina Beneful declares National Small Dog Day
The company said the special day, February 27, celebrates all the things that make small dogs special.
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Pet Food Marketing and Branding
Neighbor Pet Food rebrands, plans public offering for expansion
Formerly known as Fetch, the company aims to expand production and distribution due to increasing sales.
Neighbor Pet Food, formerly known as Fetch, rebranded to its new name in February to reflect its founding as a Northwest company with a dedication to offer locally produced pet food for nearby customers and their pets.
Pet Food Marketing and Branding
Maev, tennis star partner to highlight raw nutrition for dogs
Jessica Pegula teams up with Maev to promote high-quality, whole-food nutrition for dogs.
Tennis star Jessica Pegula has a relentless drive on the court and a deep love for dogs off it.
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