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Market Report
Update: Pet food channel shopping patterns, buyer demographics
Pet food owners continue to bring complexity to shopping patterns among multiple demographic considerations.
News Hound
Expansions, donations, registrations: Petfood Industry News Quiz Dec. 5-11
The quiz covers a retail distribution move by one brand, as well as the newly opened registration for a major pet food industry event in Europe.
Business Strategy
Functional pet food trends require science, consumer education
As functional demands become stronger among pet parents, pet food companies are threading marketing with science and education to ensure pet health.
Market Trends and Reports
Cat ownership grows, industry expands food and treat options
Top trends in the cat space are beginning to mirror those well-established in the dog space as felines continue to garner more industry attention.
Pet Food Company Profiles
Good Boy Goodies: A transformative year for pet treats
This Georgia, U.S.-based pet treats company is carving its own path, from farmers markets to international airports.
Pet Food Insights
The ingredients powering the US pet food industry
The pet food industry continues to grow, with ingredients playing a vital role in the industry’s evolution.
Trending: Pet Food Podcast
EPISODE 100: A look back and ahead at the pet food industry
Host Lindsay Beaton celebrates 100 episodes with pet food industry veterans Dr. Greg Aldrich, Marcel Blok and Dr. Gail Kuhlman discussing the past, present and future of the pet food space.
Business Strategy
Pet food subscriptions grow with e-commerce evolution
Subscription pet food sales create more predictable revenue streams, while inherently generating demographic information about pets and their owners.
U.S. and Canada
“Made in the USA” guards against tariff volatility, contamination
Domestic supply chains may function as a hedge against price fluctuations, although short-term ingredient costs may be higher.
News Hound
Plastic recall, brand expansions: Petfood Industry News Quiz Nov. 28 - Dec. 4
This week's quiz covers a product launch from a European company entering the U.S. pet food market, a shift in consumer spending trends favoring feline foods, and a recall of a frozen pet food product.
Market Trends and Reports
Trading down may be sticky as pet owners seek value
Consumers have recalibrated what they consider acceptable value, and many who traded down are not looking back.
Business Strategy
The future belongs to meow: Rise of cats upends trends
The households most likely to drive pet food revenue growth are those with cats, alongside fewer and smaller dogs.
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