Natura helps dog shelter recover from fire

Natura Pet Products announced teaming up with local businesses to help the German Shepherd Rescue in Tehachapi, California, USA, recover from a fire that destroyed its facility.

June 14, 2009

Natura Pet Products announced teaming up with local businesses to help the German Shepherd Rescue in Tehachapi, California, USA, recover from a fire that destroyed its facility.

In late April, the no-kill shelter for dogs caught fire. First responders were able to retrieve the German shepherds, but the blaze destroyed the shelter's facility and owner's home.

Natura partnered with Gil's Bike Shop and Canine Creek Pet Wash & Boutique to donate and raffle a mountain biker at a local farmer's market in August. All raffle proceeds will be used to purchase petfood for the German Shepherd Rescue.

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Private label pet food growth outpaced national brands

The Hamlet Protein team received an award for its contribution to the technological advancement of the Chinese companion animal industry at the CAFIC 2025 in Suzhou, Jiangsu.

Hamlet Protein receives tech award at Chinese companion animal conference

Market Trends and Reports

Private label pet food growth outpaced national brands

With ongoing macroeconomic uncertainty and persistent inflation, consumers may continue shifting towards private-label pet food brands.

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Brand Insights

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Hamlet Protein receives tech award at Chinese companion animal conference

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Inspired Pet Nutrition acquires French pet food processor Sopral

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Midwestern Pet Foods

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Pet Food Marketing and Branding

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I can’t call this article a “mythbuster.' That’s a copyrighted term. However, as a journalist, I can legally refer to the Discovery program, and as a U.S. citizen, I can make parody images of its hosts. Thank you, First Amendment!

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