Ensuring your digital branding strategy succeeds

Visual simplicity and brand storytelling can go a long way towards winning in online spaces.

E-commerce gained a significant boost from the COVID-19 pandemic, with conditions leading more people than ever before all around the world to either begin shopping online or increase their current online shopping habits. According to consumers, these new habits might just stick — according to a November 2021 survey by…

Read the full article in Petfood Industry April 2022

Digital Edition

Read the May issue of Petfood Industry!
May 2022
In the May 2022 issue of Petfood Industry, read about healthy and functional ingredient trends, packaging and other topics.

READ MORE in Petfood Industry magazine

Feature

By Lindsay Beaton

Packaging updates look to lower costs, tell a story

Packaging continues to be a primary way for pet food companies to speak to their customers.

READ MORE in Petfood Industry magazine
Feature

By Lindsay Beaton

Healthy, fun, functional: New pet treats aim to please

Pet treat trends are largely following pet food trends as pet parents look to bond with their animals.

READ MORE in Petfood Industry magazine

Ensuring your digital branding strategy succeeds

Visual simplicity and brand storytelling can go a long way towards winning in online spaces.

Sponsored Items

Popular Stories

4 novel animal by-product pet food ingredients

Pet food’s ‘new normal’: The good, the bad, the response

Elk, bison could reduce environmental impact of pet food

Subtle threats to strong spring 2022 pet food growth

Pet food trends to track at Interzoo 2022

Digital Edition

Read the May issue of Petfood Industry!

Ensuring your digital branding strategy succeeds

Visual simplicity and brand storytelling can go a long way towards winning in online spaces.

Related Articles

Popular Stories