All American Pet Co. Inc., makers of the brands Grrr-nola Natural Dog Food, Grrr-nola Natural Food Bar and Bow Wow Breakfast, has expanded its sales team with the addition of a five-member lead sales team to accommodate the company's establishment of a national product distribution network.
"In today's challenging economy and ever changing retail environment, it is crucial to have personal relationships with accounts to successfully navigate the unique practices and procedures of each retailer -- this is especially true for new vendors offering first-to-market products like our Grrr-nola nutritional dog food bars," said Lisa Bershan, president and director of sales.
Pet owners want a lot from their pet food brands. They want primary proteins that suit what they believe is best for their animal. They want grains or they don't. They want something customized, but it has to be easy to understand.
Constraints and crises, like those experienced in 2020, help drive innovation and sustainability offers context.