The 2014 Petfood Forum (PFF) will leverage Maryland-based event management software company a2z Inc.'s ChirpE Attendee Acquisition Widget solution to enhance the event.

The widget is a plug-and-play website component that will enable exhibitors to showcase their event participation at PFF from their own websites. Visitors to the exhibitors' websites can access with a single click the exhibitor's booth profile, PFF's event website and the registration page.

In addition, the widget will offer exhibitors a straightforward solution to building a pre-show lead list. It comes bundled with a dashboard that helps exhibitors monitor and evaluate their ROI from the widget.

For more details and to register for Petfood Forum 2014 please visit http://www.petfoodindustry.com/PetfoodForum/.