Through its 2014 US Veteran’s Day promotion, Three Dog Bakery raised US$5,000 from a percentage of sales made through its bakeries, retail outlets and online on November 11. At Three Dog Bakery’s Country Club Plaza bakery, officials presented a check for the amount raised to Paul Chapa, founder of FISH—Food Industry Serving Heroes. FISH will use the donation for the purchase of two service dogs. The two military recipients will also receive a year’s supply of Three Dog Bakery food and treats.
FISH engages the food and other industries in serving US military veterans. With the donations from the Three Dog Bakery Veteran’s Day promotion, FISH will make a difference in the lives of two returning military personnel who benefit from the highly specialized service dogs.
Three Dog Bakery said it appreciates the support of its customers, and plans to make its Veteran's Day promotion an annual event.