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Pet Food News / Pet Food Ingredients
on March 6, 2015

New Purina product promotes older dogs’ mental sharpness

Purina Pro Plan BRIGHT MIND Adult 7+ formulated to keep dogs' minds alert

Nestle Purina PetCare has introduced Purina Pro Plan BRIGHT MIND Adult 7+ dog food, with enhanced botanical oils shown to promote alertness and mental sharpness in dogs age 7 and up, with visible results within 30 days.

Around age seven, a dog’s glucose metabolism in the brain begins to change, which can affect memory, learning, awareness or decision-making.

After years of research, Purina experts have discovered that fatty acids derived from botanical oils, called medium chain triglycerides (MCTs), can be used in addition to glucose as an energy source for the brain. As part of an older dog's total nutrition, MCTs have been shown to promote alertness and mental sharpness in older dogs age 7 and up.

When added to the daily diet of dogs age 7 and older, MCTs promoted memory, attention and trainability. Owners who feed a Purina Pro Plan Bright Mind formula may notice differences in owner-dog interaction, interest in play and the ability to adapt and cope with change.

The food features high-quality protein, including chicken as the first ingredient; enhanced botanical oils shown to promote alertness and mental sharpness in dogs age 7 and up within 30 days; EPA, an omega-3 fatty acid, and glucosamine help support joint health and mobility; vitamin A and linoleic acid, an omega-6 fatty acid, for healthy skin and coat; and natural prebiotic fiber, sourced from wheat bran, to help promote digestive health.

Purina Pro Plan BRIGHT MIND Adult 7+ Chicken & Rice Formula and Large Breed Formula are available at pet specialty retailers nationwide.

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