Manufacturer of superpremium dog foods and treats Bil-Jac Foods is launching its first book, Feeding Champions: The Story of Bil-Jac, The Life and Passion of Bill Kelly in bookstores nationwide on April 1.
The new book gives a history of dog food in America and the story of founder Bill Kelly's passion for dog nutrition.
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As work continues on creating a new nutrition label that focuses on simplifying information for consumers, challenges remain.
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