Pet Food Processing / Pet Food Market Trends / Something to Chew on
on May 14, 2019

Why newer pet food formats like freeze dried are rising

Consumer concerns over processing of their own food can extend to their pets’ diets, too.

With humanization of pets the norm now, human food trends continue to significantly impact pet food product development and marketing strategy. That can happen with consumer concerns, too. For example, many consumers seek to avoid heavily processed foods and are extending that desire to their pets’ diets – though the…

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