Raw freeze-dried and frozen pet food manufacturer Carnivore Meat Company is excited to welcome Caryn Reinthaler as Account Specialist for the Mid-Atlantic region. She will manage the sales and distribution of Carnivore Meat Company brands – Vital Essentials and Vital Cat – for New Jersey, Pennsylvania, Delaware, Virginia, West Virginia, Ohio, Kentucky, Washington D.C., and Maryland.
“We are thrilled to welcome Caryn to the Carnivore Meat Company team. She is young, competitive, and has a thirst for knowledge that will deliver nothing short of exceptional service to our retail partners and distributors alike throughout the Mid-Atlantic region,” says Joey Weichmann, National Sales Manager for Carnivore Meat Company.
Reinthaler has a bachelor’s degree in communication from the University of Wisconsin Stevens Point. Her past employment experience includes major event coordination, marketing and strategic communication planning.
As the Account Specialist for the Mid-Atlantic region, Reinthaler will facilitate brand growth and create genuine relationships with retailers and distributors of Carnivore Meat Company’s brands, including Vital Essentials and Vital Cat. “My responsibility is to service my territory to the best of my abilities and help educate others about what Vital Essentials has to offer,” Reinthaler says.
Reinthaler will be working closely with retailers and distributors to ensure Carnivore Meat Company brands are professionally and effectively represented throughout her territory. “I’m passionate about pets and I’m excited to help grow Carnivore Meat Company brands to support happy, healthy pets all across my territory,” she says.
While cat trends continue, the pandemic has added to overall slow-growth treatment of the cat food market.
Premiumization and humanization, as well as automation, fueled continued operation growth in spite of the COVID-19 pandemic.