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Tax incentives, personas, Latin America: Petfood Industry New Quiz July 17-23

Test your knowledge of the week's stories.

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Brand Insights

Helping you navigate the evolving pet supplements industry

Petfood Industry

Stay current in this fast-growing category with insight that keeps you informed and helps you move forward with confidence.

Helping you navigate the evolving pet supplements industry

News Hound Comics

"Looks like the profit margin needed a larger margin of error."

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Market Trends and Reports

Survey: 49% of owners view their dogs as soulmates

New research from Freshpet shows nearly half of dog owners consider their pet, not a romantic partner, their ultimate soulmate.

According to Freshpet's recent survey, 88% of respondents view their bond with their dog as a soul-level connection, and 88% felt they were meant to find each other.

Pet Food Market

Pet food inflation cools further in June

June data show pet food price growth continuing to slow even as the broader Consumer Price Index eased, according to a new report from Pet Business Professor.

Gibbons noted in his latest Petflation report that sustained inflation is likely to reshape purchasing behavior across pet food and supplies.

Bundled pet products appeal to multi-pet households in APAC

Research reports find APAC's growing multi-pet households are driving demand for bundled and subscription-based pet care products.

Multi-pet owners have become bargain hunters, favoring bundles, combos and buy-one-take-one deals to provide for their pets.

Adventures in Pet Food

Vets and MDs share lack of nutrition knowledge

A lack of nutrition education and training among health care professionals seems to be another close parallel between human food and pet food.

Vet Pet Owner Chart

Pet Food Lawsuits, Litigation

Appeals court partially revives KetoNatural lawsuit against Hill's

The 10th U.S. Circuit Court of Appeals ruled some Hill's Pet Nutrition marketing statements about grain-free diets may constitute false advertising, reviving part of a class-action lawsuit while upholding dismissal of claims against affiliated veterinarians and nonprofits.

Qimono Gavel Pixabay

Beyond the sombrero: Pet food formulations can reflect regional cultures without stereotypes

Manufacturers that understand regional traditions, shopping habits and consumer identities will be better positioned to earn trust than those relying on superficial cultural references.

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Latin America/Carribean

E-commerce shapes Mexico's pet food industry despite small market share

Combining strong retail partnerships, AI-optimized digital content and locally relevant innovation may help build consumer trust in an increasingly competitive Mexican pet food market.

Cat Made From Green Digits

Business Strategy

Mexico warms to wet pet food, prioritizing premiumization

Wet food was once viewed primarily as an inexpensive canned product with limited appeal.

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Latin America/Carribean

Economic, social effects on Mexico's pet food market in 2026

As Mexico's pet food market matures, companies that understand the country's demographic shifts, cultural heritage and economic realities may be best positioned for success.

Mexican Mural Painting In The Style Of José Clemente Orozco

Pet Food Processing

Automation works best when it has purpose, profitability and productivity

Pet food plants should automate where it improves safety, quality and return on investment.

Cyber Punk Synthwave Image Of A Robotic Worker In A Fully Automated Kibble Production Facility Of The Future

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