Jackie Bulger has joined Gott Pet Products as eCommerce manager, where she will oversee digital strategy and execution for the company’s Charlee Bear and Hound & Gatos brands.
With more than 20 years of experience in the pet industry, the company said Bulger brings a strong background in online sales and retail partnerships. At Gott Pet Products, she will focus on enhancing brand presence across digital platforms, optimizing product content and search performance, managing brand stores, and supporting growth through Amazon and Chewy. She will also oversee promotional planning, digital advertising campaigns, and enforcement of the company’s minimum advertised price (MAP) policy.
“Jackie’s expertise in digital strategy, brand building and retail partnerships is a tremendous asset to our team,” said Rob Cadenhead, general manager of Gott Pet Products. “Her deep understanding of the online pet retail landscape will play a pivotal role in expanding our eCommerce footprint and attracting new consumers to Charlee Bear and Hound & Gatos.”
Prior to joining Gott Pet Products, Bulger served as eCommerce sales manager at BrightPet Nutrition Group, where she managed online growth and digital strategy across multiple brands. She previously held roles at Hyper Pet and Mars Petcare, driving eCommerce initiatives on platforms such as Amazon, Chewy, Pet360, Jet and Walmart.com. Her work has included refining product listings to improve customer experience and organic search performance.
