Pet food toppers continue to be a growing opportunity in the pet space. Pet owners are more interested than ever in customizing their animals’ meals, and toppers can be a wallet-friendly way to dip into freeze-dried options, liquids such as bone broth or goat milk, or various wet items made to supplement kibble. Additionally, pet owners are looking for nutrition and wellness solutions, and they’re turning to pet food to provide them — this gives toppers an additional way to perform within their market segment.
Form and function both in for pet food toppers
Pet owners are looking to toppers for myriad reasons, all presenting opportunities for any company looking to expand into the segment.