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Research Notes
Weight-management pet food lessons from human food diversification
By focusing on innovation in product design, differentiation strategies and consumer education, the industry may address both market demand and pet health challenges.
Latest News
PEDIGREE Foundation awards grants to support animal shelters
Mars partners to advance regenerative ag in European pet food supply chain
Purina donates $4.5M to top vet schools for pet health innovation
Pet Food Institute expands global reach with RAPP initiative
Kradle names Paul Anderson chief growth officer
Loopworm earns EU TRACES certification, enters European market
Scoochie Pet Products consolidates warehousing operations
Featured
Company tempts Indian market with inexpensive premium dog food
Deflation in Mexican pet food market: Trends and implications
More from PetfoodIndustry
Pet Food Market
Company tempts Indian market with inexpensive premium dog food
The pet food division of the Allana Group proved that low-priced, high-quality premium dog food is possible.
Adventures in Pet Food
7 best practices for new pet food product launch success
Pet food product launches are down in the U.S. and globally, yet they’re worth more in dollars, and opportunity abounds for truly novel products.
Pet Food Market
Deflation in Mexican pet food market: Trends and implications
Over the past two years, the year-on-year monthly inflation in pet food prices has steadily decreased in the Mexican market.
News Hound
Healthy pet food is Blue Zone for cats, small dogs, reptiles and birds
Although the Blue Zone concept has been debunked, healthy eating may be a common factor in both long-lived pets and people.
Petfood Forum News
Interzoo, Petfood Forum strengthen partnership
Interzoo-organizer WZF and WATT Global Media intensify their collaboration until 2028, providing innovative platforms for international networking in the pet food industry.
Pet Food News
Czech company releases study on cultured meat benefits
The company is looking for an industry partner who will allow their cultured meat for pet food to appear in numerous markets.
In Print
November 2024
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Petfood Forum News
Macro-economic outlook, leadership experts headline Petfood Forum 2025
Ernie Tedeschi and Michael Allison will set the tone during their keynotes at Petfood Forum 2025 in Kansas City.
Petfood Forum News
How consumer priorities and economic pressures are shaping the pet food industry
Experts say pet owners are still focusing on health-focused innovation.
Pet Food Marketing and Branding
Ice cream, beer or flavored water: pet treats mimic human indulgences
Pet versions of frozen dairy delights and frosty brews tend to be healthier than the human products they mimic.
Pet Food News
Kismet launches premium dog food line at Chewy
The pet lifestyle brand from Chrissy Teigen and John Legend is available now with additional products expected to roll out in early 2025.
Pet Food Market
Previtep raises the standard in pet food quality
The company's new facility, located in Tepatitlán, Mexico, offers the latest in cutting-edge technology to optimize every stage of production, boosting its output.
Adventures in Pet Food
Pet food marketing: Turn to the fun and unique to stand out
For pet food brands, breaking through today’s marketing and social media clutter requires unique, heartwarming and often entertaining concepts and efforts.
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