From June 4-30, consumers will also receive a US$2 off coupon for any Purina Small Animals Garden Recipe food and can be redeemed at US PetSmart stores.
“Purina loves animals of all sizes, but for the month of June we’re taking special notice of the littlest family members â€“ gerbils, hamsters, guinea pigs, rabbits, rats and mice,” said Gabriela Bonadonna, senior marketing manager for Purina Mills. “Small pets can bring such joy to children, helping to teach them responsibility, providing comfort and becoming an amusing companion. We are excited to take this month to celebrate the contributions of our furry friends.”
While cat trends continue, the pandemic has added to overall slow-growth treatment of the cat food market.
Premiumization and humanization, as well as automation, fueled continued operation growth in spite of the COVID-19 pandemic.