Natura Pet Products challenged pet owners to go green this upcoming Earth Day on April 22 by supporting petfood manufacturers that are involved in environmental practices.
Natura's own green initiatives include the construction of its new eco-friendly office, switching to hybrid cars for the company's corporate and sales teams, adding a videoconferencing system to minimize air travel between its offices and reducing paper consumption by moving much of its communications online.
By Lindsay Beaton
As work continues on creating a new nutrition label that focuses on simplifying information for consumers, challenges remain.
By Tang Yu