Hungry Bark, a direct-to-consumer personalized pet food brand, announces that it closed $2.1 million in non-institutional funding to prepare the brand for scale. The founders of Hungry Bark initially raised a seed round which took the brand through a soft launch and allowed for testing, launching and tweaking the pet products. Since launching in March 2020, Hungry Bark has experienced exponential growth month over month. Funding will be primarily used for product development and marketing.
“We’ve seen incredible growth since launching Hungry Bark in February. This round of funding supports our efforts to further develop and market our products,” said founder and CEO Nick Molina. “We’re committed to offering products with transparent ingredients and personalized, purposeful nutrition for dogs, delivered straight to your door.”
Hungry Bark, a Hungry Pet Nutrition brand, launched its website HungryBark.com in February 2020 with complete meal plans personalized for your unique dog composed of superfood packed dry foods, vitamin supplements for wholesome health benefits and protein mix-ins for added variety and nutritional boost. These Superfoods for Super Dogs™ include four recipes of dry food, three single protein mix-ins and five tasty supplement chews that double as treats. The brand’s mission is to improve the lives of dogs and their humans through personalized nutrition, direct to your door. Hungry Bark supports pets through advanced nutrition and giving back. Because dogs deserve better.
Because no two dogs are created equal, in addition to offering enhanced dog food recipes and ingredients the company provides a proprietary Custom Meal Planner created alongside Clinical Pet Nutritionists and Veterinarians. Hungry Bark products, crafted in the United States, meet all standards and regulations of the Association of American Feed Control Officials (AAFCO). The small-batch, slow-cooked products are sealed in bags made from recycled materials. The bags feature an ever-fresh locking interior, advanced re-seal technology and an ultra-thick lining to ensure freshness.
For more information about Hungry Bark, please visit www.hungrybark.com.
By Lindsay Beaton
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By Lindsay Beaton