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Printpack, TIPA and Digimarc partner

Printpack partners with TIPA and Digimarc.

January 27, 2022

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BinMaster's Scott Hudson promoted to president of Garner Industries

Scott McLain will step down as CEO after 33 years but remain as board chairman and strategic advisor.

IFEEDER reports advances in pet food, feed sustainability research

The Institute for Feed Education and Research detailed progress on ingredient quantification studies, life cycle assessments and methane mitigation projects.

Pet Food Packaging

SOMIC Packaging opens US headquarters

Packaging equipment manufacturer showcased its new 434 SuperFlex machine and North American assembly operations during a September event.

During its open house, aattendees viewed the new 434 SuperFlex end-of-line packaging machine ahead of its formal introduction at PACK Expo Las Vegas.

Pet Food Ingredients

AAFCO, K-State Olathe open ingredient review program

New scientific pathway evaluates animal food ingredient safety and definitions in 60 to 90 days.

Based off the FDA's GRAS Notice program, the SRIS program is designed to provide the animal food industry with an additional option for introducing new and innovative products to the market.

Market Trends and Reports

Study finds pet owners seek technology to enhance veterinary care

A new survey reveals strong human-animal bonds correlate with increased adoption of pet health technologies and communication tools.

Smalls cat food launches in Mud Bay stores

The fresh cat food brand expands retail availability to over 60 Pacific Northwest locations in the U.S.

Pet Food Experts expands supplement brand distribution

The distributor adds FoodScience Brands' Pet Naturals and VetriScience to Pacific Northwest locations in the U.S.

Pet Food Marketing and Branding

Blue Buffalo taps Olivia Culpo for football-themed treats campaign

Blue Buffalo Co.

The brand partnered with select football wives and girlfriends to promote its Nudges line during the football season.

The new campaign spotlights Blue Buffalo Nudges treats that are made with real steak and chicken, and crafted to look and taste just like the popular snacks humans love.

Avanti Pet Care launches Avant Furst dog food in India

Indian aquaculture company expands pet nutrition portfolio with new canine line.

Pet Food Packaging

Earthborn Holistic reaches 2 million recycled pet food bags

Midwestern Pet Foods

Brand's ReBorn program with TerraCycle has diverted over 260,000 pounds of packaging waste from landfills since 2015.

Over the past 10 years, Earthborn Holistic has recycled over 2,000,000 bags recycled through their Earthborn ReBorn program.

Commercial Food Sanitation opens training facility

The 13,700-square-foot center in New Orleans, Louisiana, U.S., offers hands-on education in sanitation practices, hygienic design and food safety protocols for manufacturing professionals.

The CFS facility houses three laboratories designed to simulate plant environments for training participants.

Pet Food Marketing and Branding

Wellness Pet Company unveils rebrand and national campaign

Wellness Pet Company

U.S.-based manufacturer launched new brand identity centered on shared wellbeing between pets and pet parents.

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