Hill's Pet Nutrition tackling pet obesity

Company is partnering with stars from 'Critter Fixers' to raise awareness of the issue.

Hill's Pet Nutrition joins forces with Nat Geo Wild's "Critter Fixers: Country Vets" stars, Drs. Vernard Hodges and Terrence Ferguson, to address the alarming pet obesity issue. In 2022, 59% of dogs and 61% of cats in the U.S. were overweight or obese (Association for Pet Obesity Prevention).

The collaboration aims to raise awareness and provide pet parents with practical ways to help their pets shed pounds and improve overall health. Drs. Hodges and Ferguson stress the importance of early intervention, offering a simple online tool called the L.O.V.E. test to assess a pet's weight.

The L.O.V.E. test:

  • L: Locate the pet's ribs
  • O: Observe from above
  • V: View from the side
  • E: Evaluate feeding behavior

Feeding the right food is crucial for weight management. Hill's Science Diet Perfect Weight and Hill’s Prescription Diet Metabolic offer specially formulated options to support natural weight loss. Dr. Karen Shenoy, US Chief veterinary officer for Hill's, underscores the science-led approach, ensuring pets enjoy flavorful meals while shedding extra weight.

For more information and weight management tips, visit endpetobesity.com. Always consult your veterinarian for personalized dietary recommendations.

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