Campfire Treats embraces the Better Chicken Commitment

Adopting the Better Chicken Commitment will aid to improve the welfare of farm animals raised for food. 

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Pet owners may be more willing to pay a premium price for products using meat from animals raised to supposedly higher welfare standards. l Andrea Gantz
Pet owners may be more willing to pay a premium price for products using meat from animals raised to supposedly higher welfare standards. l Andrea Gantz

Campfire Treats, an all-natural dog treat manufacturer, pledges to embrace the Better Chicken Commitment (BCC) along with other food companies to improve the lives of chickens farmed for food. This commitment makes Campfire Treats one of the first pet treat companies to join the BCC.  

“Animal welfare has always been close to our hearts, so joining the Better Chicken Commitment is a natural step to build our business in line with our beliefs,” said Marko Wittich, president and co-founder of Campfire Treats.  

The company does not plan on stopping with the BCC, but ensuring all animals used in the Campfire Treats’ all-natural dog treats and chews are handled humanely. 

The Better Chicken Commitment 

According to a press release from Campfire Treats, approximately 9 billion chickens are raised for food every year in the United States, making it the most popular meat for humans and dogs alike.  

Back in 2016, The American Society for the Prevention of Cruelty to Animals, the Humane Society of the United States and other animal welfare organizations agreed to set certain standards for chicken welfare – creating the Better Chicken Commitment.  

When a company signs to adopt the BCC, they agree to source only chickens housed in high welfare environments, certified by the Global Animal Partnership, by 2024. The chickens must have better housing conditions such as a bigger enclosure, better lighting and a cleaner floor.

Aside from housing environments, the BCC policy addresses issues of breeding for fast growth and high-yield, stocking density and slaughter. 

Read more about pet food companies and the Better Chicken Commitment 

The Honest Kitchen announces that it has formally made the Better Chicken Commitment alongside more than 200 human food companies determined to improve the lives of farm animals. The Honest Kitchen is the first pet food company offering products through major pet retailers to make the Better Chicken Commitment. With guidance from the ASPCA, The Honest Kitchen has worked for more than a year with its chicken suppliers to ensure Global Animal Partnership (GAP) Certification on a number of products and continues to work in phases with suppliers to meet the Better Chicken Commitment standards by 2024. 

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